<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>JINONG Media Coverage</title><description>JINONG in the press — stories from the field of smart farm IoT and local food certification.</description><link>https://jinong.co.kr</link><language>en-us</language><atom:link href="https://jinong.co.kr/en/news/media/rss.xml" rel="self" type="application/rss+xml"/><lastBuildDate>Wed, 29 Apr 2026 00:00:00 GMT</lastBuildDate><item><title>MAFRA vice minister meets with outstanding smart agriculture companies in the field</title><link>https://jinong.co.kr/en/news/media/mafra-smart-agri-excellent-company-meeting-2026</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/mafra-smart-agri-excellent-company-meeting-2026</guid><description>On April 29, 2026, Korea&apos;s Ministry of Agriculture, Food and Rural Affairs held its first roundtable with the country&apos;s Smart Agriculture Excellence Companies. Vice Minister Kim Jong-gu presented certificates to the 15 honorees and heard each company&apos;s growth plans.</description><pubDate>Wed, 29 Apr 2026 00:00:00 GMT</pubDate></item><item><title>First 15 outstanding smart agriculture companies selected</title><link>https://jinong.co.kr/en/news/media/mafra-smart-agri-excellent-company-2026</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/mafra-smart-agri-excellent-company-2026</guid><description>In April 2026, MAFRA named Korea&apos;s first-ever Smart Agriculture Excellence Companies — 15 firms selected from 61 applicants through document and on-site evaluations, across the crop and livestock sectors.</description><pubDate>Fri, 10 Apr 2026 00:00:00 GMT</pubDate></item><item><title>JINONG featured in the Smart Agriculture Data Best-Practice Casebook</title><link>https://jinong.co.kr/en/news/media/smart-agri-data-casebook-jinong-2025</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/smart-agri-data-casebook-jinong-2025</guid><description>JINONG is featured in the smart agriculture data casebook published in December 2025 by MAFRA and EPIS, Korea&apos;s agri-food information agency.</description><pubDate>Mon, 01 Dec 2025 00:00:00 GMT</pubDate></item><item><title>[Column] Open smart-agriculture data is calling in a new wave of AI innovators</title><link>https://jinong.co.kr/en/news/media/mt-smart-agri-open-data-ai-jinong-rag-2025</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/mt-smart-agri-open-data-ai-jinong-rag-2025</guid><description>Open data is turning Korean agriculture into an open innovation ecosystem — that&apos;s the argument a Kyung Hee University smart farming professor makes in this Money Today op-ed, pointing to the expanding datasets on the Smartfarm Korea platform.</description><pubDate>Thu, 27 Nov 2025 00:00:00 GMT</pubDate></item><item><title>Driving agricultural innovation with smart farm big data</title><link>https://jinong.co.kr/en/news/media/kspost-smartfarm-bigdata-ai-jinong-2025</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/kspost-smartfarm-bigdata-ai-jinong-2025</guid><description>Korea Startup Post profiled the eight companies and institutions showcased at MAFRA&apos;s Smart Agriculture Data Performance Review — the teams building real services on Smartfarm Korea&apos;s open data.</description><pubDate>Fri, 21 Nov 2025 00:00:00 GMT</pubDate></item><item><title>Farming innovation powered by data: smart agriculture data results gathered in one place</title><link>https://jinong.co.kr/en/news/media/mafra-smart-agri-data-performance-2025</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/mafra-smart-agri-data-performance-2025</guid><description>MAFRA&apos;s press release recaps the Smart Agriculture Data Performance Review held in Osong on November 19, 2025, where eight organizations presented services built on Smartfarm Korea&apos;s open data. The agenda also covered data standardization, new Open APIs, and curated dataset releases.</description><pubDate>Thu, 20 Nov 2025 00:00:00 GMT</pubDate></item><item><title>A look inside smart farm expansion projects</title><link>https://jinong.co.kr/en/news/media/wonyesanup-smartfarm-expansion-farmsall-2025</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/wonyesanup-smartfarm-expansion-farmsall-2025</guid><description>Wonye Sanup Shinmun went into the field to report on Korea&apos;s data-driven smart agriculture expansion program, which brought digital transformation to 1,319 farms in 2024 under the Korea Agriculture Technology Promotion Agency.</description><pubDate>Thu, 02 Jan 2025 00:00:00 GMT</pubDate></item><item><title>KOAT wraps up performance-sharing event for the Smart Farm ICT National Standard Expansion Support Program</title><link>https://jinong.co.kr/en/news/media/livefnews-ict-standard-training-excellent-case-2024</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/livefnews-ict-standard-training-excellent-case-2024</guid><description>Live Farm News covered the results-sharing event for Korea&apos;s smart farm ICT national standards program, held in Daejeon on December 4, 2024. Around 150 people — from MAFRA and the Korea Agriculture Technology Promotion Agency to agri-industry executives — gathered to share best practices.</description><pubDate>Mon, 16 Dec 2024 00:00:00 GMT</pubDate></item><item><title>Selected as a best-practice company for employee professional training</title><link>https://jinong.co.kr/en/news/media/news-25</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-25</guid><description>The Korea Agriculture Technology Promotion Agency honored seven companies at the December 2024 results-sharing event for its national smart farm ICT standards program.</description><pubDate>Mon, 16 Dec 2024 00:00:00 GMT</pubDate></item><item><title>It&apos;s time to farm with data</title><link>https://jinong.co.kr/en/news/media/news-23</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-23</guid><description>Korean smart farming needs to move past first-generation labor-saving automation into true data-driven agriculture — the case this in-depth feature makes, drawing on national survey figures and examining gaps in data collection and farmers&apos; data rights.</description><pubDate>Tue, 28 May 2024 00:00:00 GMT</pubDate></item><item><title>Full push for the development and spread of open-field smart agriculture</title><link>https://jinong.co.kr/en/news/media/agrinet-outdoor-smartfarm-expansion-2024</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/agrinet-outdoor-smartfarm-expansion-2024</guid><description>Korea&apos;s Rural Development Administration signed an eight-year partnership (2024–2032) with 12 technology companies to take smart farming into open fields — deploying private-sector technology across nine regional pilot districts and 123 test-bed training centers nationwide.</description><pubDate>Fri, 19 Apr 2024 00:00:00 GMT</pubDate></item><item><title>[Nongsuchuksan News] Embracing AI: time for the leap to data-driven farming</title><link>https://jinong.co.kr/en/news/media/news-22</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-22</guid><description>In this in-depth interview, JINONG CEO Park Heun-dong lays out his view of where Korean agriculture goes next: beyond labor-saving automation, toward farming where data drives decisions.</description><pubDate>Fri, 08 Mar 2024 00:00:00 GMT</pubDate></item><item><title>[E-Today] On-site meetup with farms running smart farm solutions</title><link>https://jinong.co.kr/en/news/media/news-21</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-21</guid><description>Agriculture Minister Song Mi-ryung visited a strawberry farm in Nonsan to meet growers and solution providers on their own ground. The farm runs a pest-forecasting service built on greenhouse environment and farm-work data — a working deployment of the solution JINONG co-developed with FarmHannong.</description><pubDate>Thu, 08 Feb 2024 00:00:00 GMT</pubDate></item><item><title>[Close-up: Company Spotlight] Introducing JINONG</title><link>https://jinong.co.kr/en/news/media/news-20</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-20</guid><description>Close-up Corporate Frontline, a program spotlighting the small and mid-sized companies it calls the roots of Korea&apos;s economy, paid JINONG a visit.</description><pubDate>Wed, 23 Aug 2023 00:00:00 GMT</pubDate></item><item><title>2023 KosFarm expert roundtable</title><link>https://jinong.co.kr/en/news/media/kosfarm-expert-roundtable-2023</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/kosfarm-expert-roundtable-2023</guid><description>KosFarm, Korea&apos;s smart farm R&amp;D program office, convened its first 2023 expert roundtable on running the national smart farm R&amp;D big-data platform. JINONG CEO Park Heun-dong joined panelists from Naver Cloud, the Rural Development Administration, and the Korea Forestry Promotion Institute.</description><pubDate>Fri, 24 Mar 2023 00:00:00 GMT</pubDate></item><item><title>Yoon Hyo-dong gets a junior coworker? This is smart farming!!</title><link>https://jinong.co.kr/en/news/media/news-19</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-19</guid><description>JINONG returns in a follow-up episode of &apos;New to Smart Farming&apos;, the YouTube web-entertainment series from EPIS, Korea&apos;s agri-food education agency. Comedian Yoon Hyo-dong — who started as a JINONG intern — is now a full-timer welcoming a junior recruit.</description><pubDate>Tue, 20 Dec 2022 00:00:00 GMT</pubDate></item><item><title>Hearing from expert CEOs — Park Heun-dong, CEO of JINONG</title><link>https://jinong.co.kr/en/news/media/news-18</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-18</guid><description>The trade paper&apos;s CEO interview series sat down with JINONG CEO Park Heun-dong.</description><pubDate>Wed, 26 Oct 2022 00:00:00 GMT</pubDate></item><item><title>Hey intern! Yoon Hyo-dong tries out smart farming</title><link>https://jinong.co.kr/en/news/media/news-17</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-17</guid><description>JINONG stars in a season-two episode of &apos;New to Smart Farming&apos;, the YouTube web-entertainment series from EPIS, Korea&apos;s agri-food education agency.</description><pubDate>Mon, 24 Jan 2022 00:00:00 GMT</pubDate></item><item><title>[Smart Farm Policy Forum] Vice chair Park Heun-dong: “Policy support needed to help retiring urban workers return to farming”</title><link>https://jinong.co.kr/en/news/media/news-16</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-16</guid><description>A policy forum at the National Assembly took up the question of Korea&apos;s smart farm playbook. JINONG CEO Park Heun-dong spoke as senior vice chair of the Korea Smart Farm Industry Association.</description><pubDate>Thu, 25 Nov 2021 00:00:00 GMT</pubDate></item><item><title>JINONG featured in the inaugural issue of KosFarm+ Magazine</title><link>https://jinong.co.kr/en/news/media/kosfarm-magazine-vol1-jinong-2021</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/kosfarm-magazine-vol1-jinong-2021</guid><description>KosFarm Magazine opened the research-site interview series of its inaugural issue with a visit to JINONG.</description><pubDate>Fri, 01 Oct 2021 00:00:00 GMT</pubDate></item><item><title>[Future of Agriculture Policy Forum] Vice chair Park Heun-dong: “Korea needs an agricultural AI competition”</title><link>https://jinong.co.kr/en/news/media/news-15</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-15</guid><description>Asia Today convened a Seoul policy forum in March 2021 on agriculture in the age of AI.</description><pubDate>Thu, 18 Mar 2021 00:00:00 GMT</pubDate></item><item><title>KISTEP Wednesday Forum #125 — The Future of Agriculture through Smart Farms</title><link>https://jinong.co.kr/en/news/media/kistep-forum-125-smartfarm-future-agriculture-2020</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/kistep-forum-125-smartfarm-future-agriculture-2020</guid><description>The full recording of the 125th KISTEP Wednesday Forum (September 2020) on the future of agriculture through smart farming — a keynote from KIST&apos;s Smart Farm Convergence Research Center, followed by an expert panel with Seoul National University and the Rural Development Administration.</description><pubDate>Wed, 09 Sep 2020 00:00:00 GMT</pubDate></item><item><title>“Smart farms must evolve into smart agriculture spanning distribution and consumption”</title><link>https://jinong.co.kr/en/news/media/news-14</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-14</guid><description>Money Today Network covered the 125th KISTEP Wednesday Forum, &apos;The Future of Agriculture Through Smart Farms&apos;, where panelists argued Korea&apos;s smart farm policy should stretch beyond production into distribution and consumption.</description><pubDate>Wed, 09 Sep 2020 00:00:00 GMT</pubDate></item><item><title>Greenhouse management and field cases using smart farm environmental data</title><link>https://jinong.co.kr/en/news/media/horticulture-smartfarm-data-greenhouse-management-seminar-2020</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/horticulture-smartfarm-data-greenhouse-management-seminar-2020</guid><description>An industry seminar on digital smart farming — latest analysis, business models, and field-proven cases — was held in Seoul in June 2020.</description><pubDate>Thu, 18 Jun 2020 00:00:00 GMT</pubDate></item><item><title>Smart livestock farming: today and tomorrow</title><link>https://jinong.co.kr/en/news/media/news-11</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-11</guid><description>A talk by JINONG CEO Park Heun-dong on the company&apos;s YouTube channel.</description><pubDate>Tue, 09 Jun 2020 00:00:00 GMT</pubDate></item><item><title>Smart farm case studies and the state of technology development</title><link>https://jinong.co.kr/en/news/media/news-12</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-12</guid><description>A talk by JINONG CEO Park Heun-dong on the company&apos;s YouTube channel.</description><pubDate>Tue, 09 Jun 2020 00:00:00 GMT</pubDate></item><item><title>Understanding smart farms</title><link>https://jinong.co.kr/en/news/media/news-13</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-13</guid><description>A talk by JINONG CEO Park Heun-dong on the company&apos;s YouTube channel.</description><pubDate>Tue, 09 Jun 2020 00:00:00 GMT</pubDate></item><item><title>Introducing FarmOS V2</title><link>https://jinong.co.kr/en/news/media/news-10</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-10</guid><description>An introduction to FarmOS V2, the open smart farm controller developed by JINONG.</description><pubDate>Mon, 18 Nov 2019 00:00:00 GMT</pubDate></item><item><title>Growing grapes with a smartphone</title><link>https://jinong.co.kr/en/news/media/news-24</link><guid isPermaLink="true">https://jinong.co.kr/en/news/media/news-24</guid><description>Yonhap News reported on a smartphone-based smart farm technology commercialized by the Korea Institute of Industrial Technology — and transferred to JINONG. IoT sensors stream eight kinds of growth data, from temperature and humidity to light, and growers can control their farms from a phone.</description><pubDate>Thu, 26 Jul 2018 00:00:00 GMT</pubDate></item></channel></rss>